BeautySoClean is all about a thorough spring cleaning! Dust away all winter wariness and start fresh, but don’t just stop there! We at BeautySoClean want to challenge you to BeautySoSpringClean your make-up bag. Throw away old space wasting products, clean your brushes and clean your make-up! Need help? BeautySoClean will be selling our ProSet kit for $50 this weekend to help get you in the Spring Cleaning mood.

Time sure does fly, and once again we will be preparing to, also, be airborne. It only feels like a New York minute since the last time we touched down in the Big Apple, and while we’ve become quite the IMATS veterans, our excitement for each event never seems to be abated.

So what about you? Will this be your first time attending IMATS? If so, you’re in for a treat! With every trade show comes a fresh crop of new make-up ideas, tutorials and products, and you will see everything from girlish to ghoulish to glamorous. In addition to all of the things to see, there are also a lot of things to buy and plenty of deals to take advantage of.

For all of you professionals, Beauty So Clean will be selling our Pro Set for $50.00 that includes: 250 ml Sanitizer Mist, 250 ml Brush Cleanser, 200 wipes, 8 ml Santizer Mist, and Chocolate scented Brush Cleanser. We will also be be selling our Chocolate scented Brush Cleansers- two for $10.00! So be sure to stop by our booth! We look forward to meeting you all!

We have amazing news!!

It is official we are on the PETA list of, Companies that DO NOT Test on Animals!!

So you may be wondering how exactly one gets onto the list of companies that do not test on animals. Here is how, straight from the PETA website:

BeautySoClean ensures that NONE of the ingredients in our products were tested on animals; as well NONE of our final products were tested on animals. We do not and will not conduct or condone testing on animals.
If you are looking for more information about companies, and to see if they are cruelty free or not check here:
http://www.peta.org/living/beauty-and-personal-care/companies/default.aspx

You can also check out the new PETA campaign Beauty Without Bunnies:
http://www.peta.org/living/beauty-and-personal-care/beauty-without-bunnies.aspx

This weekend is The Makeup Show, this show is always anticipated by makeup artist, and we can’t wait to be a part of it!!
There will be 70 distributers some of which are Stila Cosmetics, Bdellium Tools, Anastasia Beverly Hills, Alcone, Makeup For Ever, Obsessive Compulsive Cosmetics, Dermalogica and Temptu Pro.

We have heard there will be some new and exciting products launching this year at The Makeup Show LA.

Makeup For Ever is launching their new Pro Finish Foundation

This product looks fantastic you can apply it dry for a matte full coverage foundation or wet for a satin finish with sheer coverage. The formula nourishes skin and prevents dryness, with ingredients such as aloe vera, and it is mineral oil, fragrance and paraben free. With a

wide range of colors we can’t wait to see this product in person! To take a look at the application video check it out here http://www.youtube.com/watch?v=YI4McokYGv8

Temptu Pro is also introducing their new pro starter set.  The “Airbrush Makeup Starter System” includes a SE-50 Airbrush, 2.0 Compressor, Flex Air Hose, A/C Adapter and Travel Bag. Not only is Temptu

Pro unveiling their new starter kit they will also be putting on workshops and seminars throughout the weekend.

Stila Cosmetics also has some new products out and they look fantastic!!
There is the new Stay All Day 3D Wet-to-Set Eye Shadow Trio in six fantastic pallets:
First Light, Safari, Daybreak, Thunder Cloud, Desert Sunset, Skyline.

Stay All Day Liquid Lipstick, now with more pigment and avocado and vitamin E. in 10 shades:

There is also new Color Balm Lipsticks in 15 wonderful shades. These Color Balms  are highly pigmented so it looks like your wearing a lipstick but you also get the added moisture of a balm, there is peppermint oil which gives a naturally cooling sensation, also there is a handy little mirror on the cap for easy on the go application.

Stila also has come out with a skincare line!! It consists of a cleanser, renewing

scrub, toner & moisture prep, spot correcting & brightening serum and moisturizing cream gel.  They also have cleansing cloths that take off absolutely all make up waterproof, stay all day, anything!!

We can’t wait to see everyone this weekend at The Makeup Show LA!! Let us know who you’re looking forward to seeing and afterward your experience this year!! See You Soon!!

Please make sure to visit us at the Alcone Booth!

Let’s be real for a moment. Yes, we tune into the Oscars every year to honour cinematic excellence, but we’d be lying if we said that was the ONLY reason we tune in.  The “who won what” sometimes gets momentarily outshone by the “who wore what.” While our major take-away from this prestigious award show should have something to do with inspiring performances, insightful direction, and moving scores, it usually has more to do with beautiful gowns. So, in true award ceremony fashion (no pun intended) we’ve decided to hand out our own awards.

So without further ado…

The award for most economic and eco friendly dress…
Helen Hunt in H&M

Hollywood glamor can sometimes seem unattainable to the everyday woman, but at this year’s show Oscar nominee, Helen Hunt, made a inexpensive statement. Rejecting the usual high end, red-carpet designers for a

more affordable H&M blue gown she inspired a lot of buzz for not a lot of buck. Although, that could be debated. While the actress was frugal in her dress choice, she splurged on her jewellery, which was believed to slightly nullify the overall effect of an affordable dress choice. Nonetheless, we commend Helen Hunt for doing something a little more down to earth, and being “green” while doing it.

It’s that time of year again!!!
Drum roll please……..
It’s time for the Oscars 2013!!!

The big question on everyone’s mind in the fashion/beauty world is:
“What will they wear?” and “What will their hair/makeup be like?”
While we wait for the big night, let us take a look back at some of last year’s best Red Carpet moments!!

Best:

Mr. George Clooney. Need I say more?
This man has always been well dressed!!
Not to mention all the ladies love him!!

Michelle Williams was stunning in this red dress and her fantastic pixie cut!!
Even though she didn’t win an Oscar she won our hearts with this outfit choice!!

Meryl Streep won Best Actress last year… and it was very well deserved!! While there was many other woman nominated, in polls online 60% of people say Meryl Streep was more deserving than other nominees.

 Can’t wait to see what we will see this year!!! Keep in contact with us on twitter @BeautySoClean also during the Oscars use the hashtag #bscoscars to let us know what you think of the Oscars

Tonight, we are very excited to annouce that we will be taking part in the Holt Renfrew Powder Puff Party. If you happen to be attending this event you absolutely must come by the BeautySoClean table to give your makeup brushes a little pampering. Not only will those brushes leave, clean, rejuvenated and renewed, but you might leave with a little something else well!

Visit this page to learn more.

Click here to view the an interview Holts Muse did with BeautySoClean creator Nancy Crossley.

Have you been Naughty or Nice?

Whoever said cleaning isn’t fun? This Christmas season BeautySoClean is launching two new holiday scented Brush Cleansers that will leave your brushes smelling absolutely delicious. Just one spray on your makeup

brush and visions gingerbread or candy cane will dance in your head. And the best part is, it’s totally calorie free. Not only will these bite sized brush cleansers fit perfectly in a stocking stuffer, you will probably want to keep one for your own makeup kit. That is, if you have been good this year.

Whether your products are junky or not, your makeup bag likely contains oodles of primping products; some that are used frequently and others that haven’t been used in years. Makeup is a commonly used surface. This

holiday and flu season, make sure to safeguard your health by sanitizing your makeup everyday!

A Clean Start for the New Year!

Whether your products are junky or not, your makeup bag likely contains oodles of primping products; some that are used frequently and others that haven’t been used in years. No matter how often they are used, these products could be chock full of germs and bacteria, which can contribute to infections, allergic reactions and even acne! Make a clean break this New Year from makeup bag microbes with these simple resolutions.

NEW YEARS RESOLUTION #1: KEEP IT CLEAN

Many of us know that expired cosmetics can breed germs, however, even new makeup is prone to bacterial cross-contamination from your hands, face, lips and eyes; it’s like using the same facecloth every day without washing it. Lab results showed common bacteria such as Staphylococcus Aureus (staph), Pseudomonas Aeruginosa and E. coli present on cosmetics sourced not only from in-store beauty counters, but also from personal makeup bags.

How do you clean those precious cosmetics that haven’t expired? A quick daily spritz or wipe with BeautySoClean™ Cosmetic Sanitizers will not only remove bacteria within 10 seconds,

but rejuvenate the product back to a virtually new state without changing the color or feel of the makeup. The Cosmetic Sanitizer Wipes are perfect for sanitizing lipsticks, pencils and mascara wands, while the Cosmetic Sanitizer Mist works great on powder-based products and solid foundations or concealers. Don’t forget to keep your brushes clean since bacteria can commute from your brush to your makeup to your face. For a fast way to clean your brushes without the soapy mess, try the Conditioning Brush Cleanser. This year, make a promise to your makeup, your skin and your health. No more dirty cosmetics!

NEW YEARS RESOLUTION #2: OUT WITH THE OLD, IN WITH THE NEW

As you reminisce over looks from past seasons, wondering whether you could still pull off that emerald green shadow (circa 2005)

think about whether you could pull off a nasty staph infection.

When sprucing up your cosmetics collection, take a close look inside your makeup bag for items that haven’t been used for

a while and may have expired.  The preservative system within the product may no

longer be effective, allowing for accelerated

growth of bacteria. Cosmetic expiry dates are rarely indicated on the package, so the general ‘rule of thumb’ is: 1 to 2 years for powder-based makeup, lipstick and pencils; 6 months to 1 year for cream-based makeup; and mascara, with the shortest lifespan of 3 months. If you think it’s close but are a bit unsure, be sure to clean it with BeautySoClean™. If it has passed its deadline, or looks or smells a bit funny, then it’s time to lose it! Start fresh in 2013, and lose that makeup baggage!

NEW YEARS RESOLUTION #3: TAKE CARE

Remember last year’s crimson red lipstick that complemented those

trendy shades so well? You’ve only had it for a year and let’s face it; red lips are here to stay. If your most cherished beauty pieces are not past their prime, with a little BeautySoClean™ maintenance and the right storage solution they’ll remain as good as new.

Improper storage in areas with excess dampness, moisture or extreme temperature changes can cause your makeup to spoil. Therefore, store cosmetics outside of the bathroom in a place with low humidity. Finally, if it isn’t feasible to purchase a new makeup case/bag each year, be sure to clean it every so often to prevent dirt and bacterial build-up.

Following these simple steps will ensure that your makeup remains clean, fresh and bacteria-free year-round.